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Day trips

Hochatime

More than a souvenir shop, Hochatime is a lifestyle brand rooted in the outdoor culture of Hochatown and the go-to store for apparel that marks you as a regular.

Founded in 2015, the brand carries a broad range of clothing including hoodies, UVrated shirts, shorts, hats, beanies, and outerwear, all built around the laid-back aesthetic of the Beavers Bend area. The store also stocks drinkware, puzzles, cabin décor, books, stickers, pet products, and a full kids’ section. The Main Store on Highway 259 is open seven days a week, and the full catalog is available online with free shipping on orders over $75.

Picking up a Hochatime hat or hoodie has become something of a ritual for repeat visitors. It’s a well-run local brand worth supporting.

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